Breast cancer continues to be the most common cancer among women, affecting millions of lives worldwide and increasingly becoming a pressing health concern in India. While advances in treatment have brought new hope, early detection through timely screening remains the most powerful tool in improving survival rates and quality of life. This is where Breast Cancer Awareness Month serves as a global reminder to prioritise education, promote awareness, and encourage women to take proactive steps towards their health. In this article, we will explore the significance of Breast Cancer Awareness Month 2025, the role of screening, risk factors, symptoms, prevention strategies, and how Artemis Hospitals supports women in safeguarding their breast health.
Breast Cancer Awareness Month: Overview
Breast Cancer Awareness Month is observed every year in October to shine a light on one of the leading health challenges faced by women worldwide. The campaign began as a movement to spread knowledge about the disease and has grown into a global initiative that encourages prevention, early diagnosis, and better access to health care. Throughout the month, organisations, hospitals, advocacy groups, and communities organise awareness drives, educational sessions, and support activities to strengthen the fight against breast cancer.
The month also serves as a platform to honour survivors, support patients undergoing treatment, and remember those who have lost their lives to the disease. By promoting open conversations and community engagement, Breast Cancer Awareness Month empowers women and their families to prioritise breast health while reinforcing the importance of research and innovation in cancer care.
Importance of Breast Cancer Awareness Month
The Breast Cancer Awareness month holds great importance because it:
- Breaks stigma and silence: Encourages open conversations that help women seek timely medical advice without fear or hesitation.
- Spreads knowledge: Informs communities about hereditary risks, lifestyle factors, and the role of preventive check-ups.
- Promotes early detection: Highlights the importance of mammography, self-examination, and clinical screenings to identify cancer at an early stage.
- Builds support systems: Creates a sense of solidarity by sharing survivor stories, offering hope, and extending emotional support to patients and families.
- Advocates better healthcare: Pushes for improved screening access, stronger research initiatives, and policy measures that can transform cancer care.
Role of the Pink Ribbon
- Recognised globally as the symbol of breast cancer awareness.
- Represents hope, unity, and the collective fight against breast cancer.
- Serves as a reminder of the need for early screening and continuous support for women affected by the disease.
Understanding Breast Cancer
Breast cancer begins when abnormal cells in the breast grow uncontrollably and form a lump or tumour. While it most commonly affects women, men can also develop the disease, though at a much lower rate. Early detection is vital, as cancers found at an early stage are far more treatable and have better survival outcomes.
Common Types of Breast Cancer
- Ductal carcinoma in situ (DCIS): A non-invasive cancer where abnormal cells are confined to the milk ducts.
- Invasive ductal carcinoma (IDC): The most common type, starting in the milk ducts and spreading to surrounding tissues.
- Invasive lobular carcinoma (ILC): Begins in the milk-producing lobules and can spread to nearby tissues.
- Triple-negative breast cancer: An aggressive type that does not have receptors for oestrogen, progesterone, or HER2.
- HER2-positive breast cancer: Driven by an excess of the HER2 protein, often treated with targeted therapies.
Causes and Risk Factors of Breast Cancer
Breast cancer develops due to a mix of genetic, hormonal, lifestyle, and environmental influences. While the exact cause may differ from person to person, several well-known factors increase the likelihood of developing the disease, such as.
Genetic Causes
- Inherited mutations in the BRCA1 and BRCA2 genes, which significantly raise the risk.
- Family history of breast or ovarian cancer in close relatives.
- Other less common genetic mutations such as TP53 or PALB2.
Lifestyle and Environmental Factors
- Obesity or being overweight, especially after menopause.
- A sedentary lifestyle with little or no physical activity.
- Excessive alcohol consumption or smoking.
- High-fat or low-fibre diets lacking fresh fruits and vegetables.
- Long-term use of hormone replacement therapy (HRT).
- Radiation exposure to the chest during earlier medical treatments.
Signs and Symptoms of Breast Cancer
Breast cancer can present with a range of symptoms. Recognising them early improves the chances of timely diagnosis and effective treatment.
Early Warning Signs
- A lump or thickened area in the breast or underarm.
- Unexplained changes in the size or shape of the breast.
- Nipple discharge (other than breast milk), sometimes blood-stained.
- Redness, rash, or scaling around the nipple or breast skin.
- Persistent breast pain or tenderness.
Advanced Symptoms
- Noticeable changes in breast skin, such as dimpling (orange peel-like texture).
- Nipple retraction (turning inward).
- Swelling of the breast or arm due to lymph node involvement.
- Unexplained weight loss or fatigue.
- Bone pain or shortness of breath if cancer has spread to other organs.
Prevention and Awareness Tips for Breast Cancer
While not all cases of breast cancer can be prevented, certain lifestyle measures and awareness practices can significantly reduce risk and improve early detection. Some practical prevention and awareness tips for breast cancer include:
- Regular screening: Schedule mammograms and clinical breast exams as recommended for your age and risk group.
- Self-examination: Perform monthly breast self-exams to become familiar with normal changes and detect unusual lumps early.
- Maintain a healthy weight: Follow a balanced diet rich in fruits, vegetables, and whole grains while limiting processed foods and unhealthy fats.
- Stay physically active: Engage in at least 150 minutes of moderate activity per week, such as walking, cycling, or yoga.
- Limit alcohol and avoid smoking: Both habits increase the risk of breast cancer and other health problems.
- Breastfeed if possible: Breastfeeding has been shown to lower the risk of developing breast cancer.
- Be aware of family history: Women with a strong family history should discuss genetic testing and earlier screening with their doctors.
- Manage hormones carefully: Limit long-term use of hormone replacement therapy unless prescribed and closely monitored.
How Artemis Hospital Supports Breast Cancer Awareness?
Artemis Hospitals is committed to promoting breast health through advanced screening programmes, accurate diagnosis, and comprehensive breast cancer treatment options. The hospital combines medical expertise with patient-centred care to support women at every stage - from awareness to recovery. We offer:
Advanced Screening and Diagnostics
- State-of-the-art facilities for mammography, ultrasound, and MRI of the breast.
- Image-guided biopsy techniques for accurate diagnosis.
- Risk assessment and counselling services for women with a family history of breast cancer.
Comprehensive Breast Cancer Treatment
- A multidisciplinary team of oncologists, breast surgeons, radiologists, and counsellors.
- Access to advanced surgical, medical, and radiation oncology treatments.
- Supportive services such as pain management, psychological counselling, and rehabilitation.
- Focus on personalised treatment plans tailored to each patient’s condition and needs.
Take Charge of Your Breast Health Today!
Facing breast cancer can be overwhelming, but timely screening and early detection can make a life-changing difference. Regular check-ups not only improve treatment outcomes but also give women the confidence of staying in control of their health. If you are seeking a trusted hospital for regular breast health check-ups, Artemis Hospitals provides advanced diagnostic facilities and a team of highly experienced oncologists committed to delivering precise evaluation and expert care.
To book an appointment with a breast cancer specialist at Artemis Hospitals, call +91-124-451-1111 or WhatsApp at +91 980-040-0498. Appointments can also be scheduled through the online patient portal or via the Artemis Personal Health Record mobile app, available on both iOS and Android.
Article By Dr. Deepak Jha
Chief - Breast Surgery & Sr. Consultant
Artemis Hospitals
Frequently Asked Questions (FAQs)
When is National Breast Cancer Awareness Month observed?
It is observed every October to raise awareness about breast cancer and highlight the importance of early screening.
Who started Breast Cancer Awareness Month?
It was established in 1985 through a partnership between the American Cancer Society and Imperial Chemical Industries (now AstraZeneca), and has since grown into a global movement.
What are the common causes of breast cancer?
Breast cancer can result from genetic mutations (such as BRCA1/BRCA2), family history, lifestyle factors like obesity, alcohol consumption, smoking, and long-term hormone therapy.
How often should women go for breast cancer screening?
Screening frequency depends on age and risk factors. Women over 40 are generally advised to undergo mammography every 1–2 years, while those with a family history may require earlier and more frequent screening.
What role do hospitals play in breast cancer awareness campaigns?
Hospitals conduct awareness drives, offer discounted or free screenings during October, and provide education to encourage early detection and treatment.
Which hospital in Gurgaon offers advanced breast cancer screening?
Artemis Hospitals in Gurgaon provides state-of-the-art facilities for breast cancer screening, including mammography, ultrasound, and MRI.
Where can I find the best breast cancer specialist near me in Gurgaon?
Artemis Hospitals in Gurgaon has some of the best oncologists and breast cancer specialists in Gurgaon, offering comprehensive care and personalised treatment.
